# Google Ads Management

> A 2.34x ROAS across several countries and languages for an optical eyewear e-commerce brand, with $634,000 in revenue in July 2024.

Source: https://go.cosmocalifornie.com/gads-ecom-intl-1-en
Author: Sonny Hughey, Cosmo Californie Media
Published: 2026-10-09 · Updated: 2026-10-14
Type: Case Study · Topic: Google Ads

**In short:** Cosmo Californie Media managed about $270,000 of Google Ads spend a month for an optical eyewear e-commerce brand selling in several countries and languages. In July 2024 that spend produced about $634,000 in revenue, a 2.34x return on ad spend at $120 per conversion, over a six-month engagement. The French and American team researches the culture of each target country before building the strategy, which is what makes a multi-country account like this workable.

- **Client Type:** E-commerce
- **Industry:** Optical Eyewear
- **Service:** Google Ads
- **Project Length:** 6 months
- **Overall Results:** $270,000 spend in July 2024 → $634,000 in total revenue

**$270,000 Spend per Month**

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![Chart](https://assets.cdn.filesafe.space/isqcpFDwzlfBJ9K1l2nd/media/6ac95240bd6bb710ca1acc03.png)

## High Level Reporting & Strategy of Acquisition

We manage e-commerce accounts with large ad spend. These substantial investments are only possible because of the large margins we are able to produce in profitability.

Our expertise in the optical eyewear e-commerce sector enabled us to find an appropriate structure to maximize overall turnover while preserving the profitability of the account.

This is a unique account because we manage spend across multiple countries and languages. Our team, French and American, allows us to understand different cultures in order to better understand how to penetrate or develop in other countries. We make a point of understanding the culture of the country we want to target before developing a strategy.

It would be a pleasure to work with you on projects of this scale. Whether you're a small business or a multinational with a strong presence abroad, we can meet your needs.

![Chart](https://assets.cdn.filesafe.space/isqcpFDwzlfBJ9K1l2nd/media/6ac95240a8f84929235c0d2c.png)

## Questions

### How large was the account?

About $270,000 of Google Ads spend in July 2024, producing about $634,000 in revenue, a 2.34x return on ad spend with a cost per conversion of $120. The engagement ran for six months.

### How does Cosmo Californie manage ads across several countries?

With a team that is French and American and researches the culture of each country before developing a strategy for it. Spend and campaigns are managed per country and language, so the structure maximises overall turnover while preserving the profitability of the account.

### Does Cosmo Californie only take accounts of this size?

No. The page says the same for small businesses and for multinationals with a strong presence abroad. Large spend like this is only possible because of the margins the account produces, and the same attention goes into a $5,000 a month account.